BUSINESS DEVELOPMENT TRAINING COURSES
Marketing Workshops that Actually Teach You Something
Most training I've attended over the last decade of my business journey has fallen into two camps: a slow walk to a sales pitch, or surface-level tips you could have just Googled.
Arcanum Academy's workshops were born as the antidote: practical, evidence-based sessions that show you what to do, why it works, and how to implement it. No fluff and no upsell.
Expect clear frameworks, hands-on exercises, real examples, and take-home resources you’ll actually use.
Advanced Social Media Masterclass
Stop posting into the void for a handful of likes and start creating strategic, scroll-stopping content that actually gets results.
I scaled my following from zero to 100,000 followers in under 6 months, and in 3 hours I'll teach you everything you need to know to replicate my success.
Join the sell-out social media course that's transforming how business owners, marketers, and entrepreneurs are approaching social media.
This workshop is available as a team training course, but it's also periodically run as a ticketed course for solo entrepreneurs.
Workshops delivered by
current experts
Those who can't do, teach. But those who can do teach better. All courses are delivered by an expert who's currently making waves in the industry.
100% satisfaction rates across all training programmes
Arcanum Academy has delivered training courses of all sizes and scopes to hundreds of individuals and teams, maintaining a 100% satisfaction rate.
Fully bespoke training
options available
Struggling with something specific? Arcanum Acadamy can create tailored training programmes to address the specific needs of attendees.
Copywriting that Converts
Stop writing bland, forgettable paragraphs and start crafting sharp, conversion-driven copy that gets clicks, leads, and sales.
I've spent 8 years studying the English language from degree level to PhD level, and a further 10 years writing high-performing copy for companies across a range of different industries.
Arcanum Academy's 'Copywriting that Converts' masterclass teaches attendees the frameworks they need to improve their conversion rates, as well as the psychology and theory that underpins them.
This workshop is available in two formats:
Copywriting training for marketing teams
1:1 training for budding copywriters
SEO Strategy Training
This SEO workshop helps you nail the on-page essentials:
Intent-driven keyword mapping
Clean information architecture
Content briefs that outrank competitors
Long-tail keyword blog strategies
Headings and metadata that earn clicks
Internal linking methodologies
Image and URL optimisation
SERP teardown
E-E-A-T content
...and more.
We also cover pragmatic off-page SEO moves for non-developers and how to use tools to speed up workflows.
This SEO Strategy Workshop is specifically designed to help founders, marketers, and in-house teams turn search into a predictable acquisition channel.
Bespoke Training
Struggling with something specific? Arcanum Academy offers bespoke training options that cater to the unique needs of you, your team, or your business. We have one rule: if we're not experts in the area you need help in, we won't help.
Arcanum Academy believes all training should be expert-led. That's why we only provide training on topics that our course leaders are genuine, practicing experts in to ensure clients receive the maximum return on their investment.
FOR TRAINING PROVIDERS AND GOVERNMENT FUNDERS
Skills Bootcamp
Comprehensive 6 or 10-week training courses and accelerators for new business owners. You'll learn:
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The foundations of running a service-based business, from lead generation and service delivery to progress tracking and adaptation.
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How to market yourself, from visual branding and content marketing to SEO and web design.
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Growth and sustainability, from business plans and strategies to entrepreneurial mindset.
Arcanum Academy Ltd
Mosaic Offices,
Thomas Parker House,
13-14 Silver Street,
Lincoln, LN2 1DY
+44 7981 677 971
info@arcanumacademy.co.uk
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